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Piqora Debuts Analytics for Instagram and Tumblr
Piqora, formerly known as Pinfluencer, is expanding its social media analytics service beyond Pinterest to include Instagram and Tumblr. AMC and Crate & Barrel are brands that have been...
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Ben & Jerry's Is Early Winner in Instagram Ad Race
Instagrammers scream for ice cream, in a good way. Ben and Jerry are getting the hang of Instagram ads, demonstrating that not every sponsored photo is an unwelcome intrusion. Millions of US Instagram...
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Pinterest Marketers Are About to Get the Data They Want
Pinterest is opening its business platform to a handful of marketing tech players, letting them access data that should help their brand clients better understand what content efforts are performing...
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Pinterest Makes It Easier to Follow E-commerce Brands
Pinterest has tweaked the popular "follow" button that marketers employ on their e-commerce sites. The social pinning platform aims to make it easier for consumers to follow a brand’s page—no longer...
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